Inflation Will Sift the Best Household Brands From the Rest – The Wall Street Journal

If the pandemic was a tide that lifted all boats in the consumer staples business, inflation will show which brands are really in good shape.

Companies that make well-known household essentials have reported strong sales this earnings season. On Thursday, Nespresso coffee maker Nestlé said comparable sales grew 7.2% for the three months through December. Procter & Gamble and Unilever increased sales by an impressive 6% and 4.9%, respectively, over the same period. For both Nestlé and Unilever, this was the fastest growth rate in roughly a decade.

Source: https://www.wsj.com/articles/inflation-will-sift-the-best-household-brands-from-the-rest-11645106287

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If the pandemic was a tide that lifted all boats in the consumer staples business, inflation will show which brands are really in good shape.

Companies that make well-known household essentials have reported strong sales this earnings season. On Thursday, Nespresso coffee maker Nestlé said comparable sales grew 7.2% for the three months through December. Procter & Gamble and Unilever increased sales by an impressive 6% and 4.9%, respectively, over the same period. For both Nestlé and Unilever, this was the fastest growth rate in roughly a decade.

Source: https://www.wsj.com/articles/inflation-will-sift-the-best-household-brands-from-the-rest-11645106287